CleanMe is an owner-operated cleaning business in Bellingham, WA that services the restaurant industry, office complexes, houses and apartments. My task was to create an identity that felt clean, simple and professional. To achieve this I employed a sky-blue color palette along with water, suds and sparkle patterns to reference the cleaning process. On the front face of the business cards I chose a bold scripted logo-type as to be attention-grabbing to potential customers. On the reverse side of the cards I used a thin, minimalistic font to maintain an air of professionalism.
